Interested in learning more about our customers’ successes with our products? The case studies below show a number of examples of how Marketron solutions truly work and increase efficiencies, reduce costs and drive more advertising revenue for our customers.

  • Casa Media Partners

    The Business Department at Casa Media was looking for a better way to quickly and accurately receive daily updates on revenue and pacing information across multiple databases for multiple stations.
     

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  • PMB Broadcasting
    Four of PMB’s stations carry approximately 250 network spots per week received from 25 network orders. While a single traffic manager oversees each of these stations, personnel from various departments executed on the network contractual agreements. This site was searching for ways to streamline operations, specifically network order entry. Network Connect provided a great solution.


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  • Lotus Communications
    The Lotus Communications Traffic Department was providing some 40-50 advertisers with their spot times, which was estimated at over two hours/week of their manpower. They were looking for a time-saving solution.


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  • Saga Communications - Saga Collective Texting Contest
    Marketron and Saga Communications have announced compelling results from a recent national mobile campaign that Marketron powered for Saga Communications. Saga worked with Marketron for its “Saga Collective Texting Contest” and the collaboration successfully engaged Saga’s listeners and drove high participation—over 178,000 new members were added to the Saga text club.


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  • An Arizona Sports Radio Station

    An Arizona sports radio station created a text to win contest sponsored by Bud Light and Uber with a grand prize of tickets to the Super Bowl or the NFL Pro Bowl.
     

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  • Benefits of Cloud Technology
    Over the past decade, SaaS has become a leading deployment model for enterprise software used by the largest software companies in the world including Oracle, SAP and Microsoft and their clients. SaaS frees organizations from having to manage the installation and maintenance of their software in-house as well as invest in costly IT hardware and resources.


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