Insight, a new Mediascape offering from Marketron, provides unparalleled “insight” into your organization. Working in conjunction with the Master Data Management Mediascape Platform component, data across your markets and platforms is normalized and standardized to provide consistent and comparable data aggregated for powerful cross-market and cross-platform reporting. Vital information is at your fingertips with easy-to-understand dashboards and customizable reports. Insight is accessible anytime, anywhere and from any device.
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- Make better business decisions. This service unleashes critical data from your different transactional systems and presents it in easy-to-understand reports. This increases transparency into what is happening across markets and platforms, enabling more informed business decisions.
- Access anytime, anywhere. Built on a Software as a Service (SaaS) model, Insight is available at all times and on all devices including desktop, laptop, smartphone and tablet – all you need is an internet connection.
- Customize for your every need. Users are able to create customized dashboards and reports based on their specific requirements. This ensures that the key performance indicators and metrics most relevant to their roles and lines of business are always presented.
- Role-based security. Insight can be configured to ensure that employees have the appropriate access levels for their positions. By setting the desired access levels, you ensure that all corporate data is secure and that each specific user has the most relevant view of reports and dashboards.
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- At-a-glance interaction with key business indicator data. Clear and concise dashboards provide relevant and crucial information and data, enabling your organization to make well-informed business decisions.
- Single, consolidated dashboard view with drill-down analysis. Insight dashboards and reports allow you to drill, filter and analyze data across your entire organization, including specific areas of interest or concern directly from the dashboards and reports.
- Efficient cost structure through SaaS model. Marketron’s SaaS model helps keep IT, hardware and infrastructure costs at a minimum. In addition, this structure allows for easy updates and deployments with minimal impact to your users.