Marketron Expands MyMarketron Online Community to Increase Support Offerings for its Clients

MyMarketron Enhances Self-Service Support Features, Availability of Knowledgebase of Solutions and Increased Accessibility and Efficiency

SEPTEMBER 17, 2012 – HAILEY, ID - Marketron, the leading provider of business software solutions and services for the media industry, today announced MyMarketron, a client portal designed to improve communication and collaboration for Marketron clients, has been re-launched with increased functionality and efficiency. Since MyMarketron's initial launch in May 2011, the technology has grown to include new capabilities such as search functionality of the complete Marketron knowledgebase of articles, a new management tool for support tickets, account maintenance options, invoice payment capability and increased accessibility for training videos and certifications. MyMarketron is a part of Marketron's effort to be the leader in customer support and the leader in business solutions. The aim of this new initiative is to make Marketron services easier to use by its customers.

"Customer preferences are changing," states Jeff London, SVP of Client Services at Marketron. "Many customers don't want to pick up the phone or wait on an email if they need help; many prefer to be given access to information that empowers them to solve the problem themselves. MyMarketron meets this new paradigm head-on and provides the self-service, training and account management capabilities our customers expect."

Unmatched by any other customer support offering in the media industry, MyMarketron provides a unique portal that provides Marketron customers with a user community to post questions and foster communication amongst its users. In addition to the robust community offering that is currently being used by over 3,500 members, Marketron is now offering the option to search the extensive Marketron knowledgebase of over 5,000 articles related to problem solutions and frequently asked questions.

In addition to the unique support options now offered, the portal also enables users to access their accounts and preferences in a new way. Increased accessibility and an innovative user interface allows Marketron customers to manage their account with a new level of clarity, including support ticket management and history, company account preferences and settings, invoice payments, as well as individual user settings such as email subscription management.

"The Marketron Support Center is highly focused on continuously improving its support offerings," says Cory Wolfley, VP of IT and Support Services. "We have built MyMarketron from a community forum into a powerful support & training offering while leveraging the benefits of a highly engaged online community of media industry peers. With this new release, our customers have the tools and resources necessary to quickly find answers to questions they may encounter with our products, saving valuable time."

Setting up a MyMarketron user account takes less than one minute. Marketron users are encouraged to set up their accounts by visiting the MyMarketron site at www.mymarketron.com, then selecting 'Sign up'.

About Marketron
Marketron is the leading provider of business software solutions and services for the media industry. The Marketron Mediascape Platform, Traffic and Suite of Services drive innovation to create new growth opportunities that produce the maximum value for our clients and facilitate their evolution into digital. Relied on by more than 7,000 media organizations, Marketron solutions are the most widely-used media solutions in the world, managing an estimated $15 billion dollars of annual advertising revenue.