Advertiser Goals Analysis (3 Month)

Use this report to compare advertiser's goal to what is sold for each month while also showing the percentage of goal reached.

Information Gathering

This report gets the advertiser goal information from the advertiser itself. When editing an advertiser, you can click on the button for Purchase Goals and History where you can enter a goal value [g] for each month for the advertiser. That goal information is then printed on the report. The report will compare the goal for each month to order projections for current and future unclosed months. The report will also compare the goal to historical dollars based on Purchase History for the months that are closed through Statement Processing.

Important Information

Running the report Media, will force the report to reflect media month figures for each month--regardless of the billing cycle--for projected and historical dollars; monthly advertiser goals will also be converted to a media month value (this version only.) Running the report Calendar will force the report to reflect calendar month figures for each advertiser regardless of its billing cycle. Combined will look at the billing frequency and show the figures for each month based on how the order will be billed or how the invoice was billed if run historically. It looks at the Invoice Date to determine what month the invoice will fall into for historical months. That's why it is very important to be sure that each invoice is properly dated with the correct closing date (official date) prior to committing invoices to history

Report Options

Grouping Options Filter Options Other Options
A/R Account Name
Advertiser
Statement Group
Station
A/R Account Name
Advertiser
Statement Group
Station
Billing or Income Based
Gross or Net
Include/Exclude Non-Spot Billing
Include/Exclude Optional Billing
Media, Calendar, or Combined Cycle

Sample Report