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On-demand webinarRadio traffic

The radio traffic system landscape: Industry perceptions and needs

See the results of Marketron’s first radio traffic survey. The industry has spoken: find out what peers and stakeholders need and want from traffic systems, and the trends and dynamics ahead.

Presented byJeff London and Paul McLane
  • On demand, watch anytime
  • Recorded March 21, 2025

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What you’ll learn

  • The landscape of radio traffic integrations
  • The most desired payment capabilities
  • Reporting needs and gaps
  • Workflow challenges
  • Traffic system satisfaction

Hear what the industry needs from radio traffic systems.

Presenters

Jeff London
Jeff LondonSVP client services, GM traffic, Marketron
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Paul McLaneEditor in Chief, Radio World
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