Surcharging is a hot topic for media finance professionals. There are many misconceptions about how it works and the advantages and disadvantages of applying it.
In our session, The Surcharging Debate: The Pros and Cons of Surcharging Advertiser Payments, Kim Schwendeman, senior vice president of payment growth at Stax, will lead a discussion. Stax is our payment processing partner, and we welcome their insights on surcharging.
Explore the rules, regulations, best practices, and pros and cons of adding surcharge fees to advertiser electronic payments. Gain insights to make the best decision for your organization. Attendees will have the opportunity to ask the expert questions at the end of the presentation.
When: Monday, May 20, at 9:45 a.m. EDT
Kim Schwendeman is the senior vice president of payment growth at Stax, working to propel ISV partners to drive payments-led growth.
Schwendeman’s extensive background includes 20 years of payments experience across multiple companies, including Elavon, Truist Bank and Worldpay. She is an innovative global payments executive with a successful track record of driving commercial success across partner and integrated channels.
Schwendeman holds a bachelor’s degree in business administration from Ohio University and currently resides in Atlanta, Georgia.
Watch this quick interview from the MFM InSites page, featuring Kim Schwendeman and interviewer Beth Osborne, director of marketing and content at Marketron.
We look forward to seeing you in Jacksonville!
