Marketron

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Analytics Storytelling: How to Make Reporting Meaningful to Advertisers

Thursday, July 24, at 2 p.m. EDT

(11:00 a.m. PDT)
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Can’t make the live date? Register anyway, and we’ll send you the recording.

Transform reporting data into meaningful insights for advertisers!

Campaign performance reviews are a vital touchpoint with customers. Instead of just showing them some charts and metrics, you can turn this moment into a compelling story. With the right tone and approach, the conversation can easily segue into the renewal.

Our experts will provide tips and insights on how to do it, sharing real-life scenarios and their best strategies.

We’ll cover:

  • The art of analytics storytelling
  • What to include in your campaign performance review
  • Campaign performance to renewal
  • Real reporting overview

Who should attend:

  • Sales teams and managers
  • Station management and leadership
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Presenters:

Jeff

Jeff Ulrich
Director of sales enablement services
Marketron

Dustin

Dustin Wilson
Senior director of digital strategy
Marketron