Enterprise software solution for radio stations facilitating the sales, execution, billing and reporting of advertising

Marketron Traffic combines the critical functionality required by radio professionals to negotiate and schedule advertising at maximum value. Our radio traffic and billing software solutions streamline and automate workflow and provide real-time access to consolidated sales, inventory and billing data.

Check out the new enhancements in 7.2 >

Designed and used by many of the most successful media organizations in the world, Marketron Traffic is proof of our commitment to advance radio through technology.

AE Order Entry

Empower your sales staff with system efficiencies 

400-Day Boardfile

Facilitates accurate and detailed inventory management for over a year into the future 

Advanced Scheduler

Revolutionary algorithm customizable to your station’s specific scheduling criteria

Inventory Maximization

Expand your station’s potential to increase revenue by optimizing inventory placement


Access real-time data in flexible and personalized reporting solutions

Automation Manager

Build a bridge between to your automation system, enabling automatic reconciliation

Web-Accessible Deployment

Marketron’s quick and easy solution for your hosting needs

NEW Expanded Disaster Recovery Service 

Click here to learn more about how to protect your business in case of an unexpected event.