NextGen TV Archives - Marketron Broadcast Solutions

Addressable TV Advertising: How It Works and Why It Matters

Blog & Resources Industry Trends

Addressable TV Advertising: How It Works and Why It Matters

Find out what addressable TV advertising is and how it’s changing the way advertisers purchase…

MarketronOctober 20, 2022

TVB Executive Summit Review: TV Ad Trends Ahead for 2023

Blog & Resources For Sales Managers Industry Trends Product & Support

TVB Forward Conference: TV Ad Trends Ahead for 2023

The TVB Forward Conference provided many insights on the trends impacting TV advertising. Read our…

MarketronSeptember 30, 2022

How Targeting Changes with NextGen TV

Blog & Resources Industry Trends Product & Support

How Targeting Changes with NextGen TV

NextGen TV is changing the landscape for TV advertising. With new targeting capabilities, it’s an…

MarketronAugust 8, 2022

NAB 2022 Recap: A Look at Trending Topics from the Show

Blog & Resources For Sales Managers Industry Trends

NAB 2022 Recap: A Look at Trending Topics from the Show

NAB 2022 was a great success. Find out about all the trending topics from the…

MarketronMay 10, 2022