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Audio Ads Outperform Video for Attention and Recall: Using Both for Advertiser Campaigns Offers Maximum Results

Blog & Resources Industry Trends Product & Support

Audio Ads Outperform Video for Attention and Recall: Using Both for Advertiser Campaigns Offers Maximum Results

New data suggests audio ads outperform video. Using both tactics in a campaign for local…

MarketronOctober 26, 2023

New Study Reveals Consumers Listen to and Trust Radio Ads More Than Other Mediums

Industry Trends

New Study Reveals Consumers Listen to and Trust Radio Ads More Than Other Mediums

New data reveals that consumers listen to radio ads more than other audio. Advising advertisers…

MarketronMay 24, 2022

Audio Trends Update: The Good and Not So Good News for Broadcast Radio

Blog & Resources For Sales Managers Industry Trends

Audio Trends Update: The Good and Not-So-Good News for Broadcast Radio

New audio trends data paints a mostly positive picture for broadcast radio. We break down…

MarketronMay 23, 2022