Blog & ResourcesFor Sales ManagersProduct & Support Marketron NXT and Integration Options: Connect Third-Party Digital with Other Applications Explore Marketron NXT third-party digital integration options. Find out how NXT connects to other platforms…MarketronNovember 30, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Low-Quality Impressions Are a Red Flag in Choosing a Third-Party Digital Solution Selecting a third-party digital solution requires much assessment. Low-quality impressions are a red flag to…MarketronNovember 8, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Is Your Local Media Sales Model Obsolete? Evolve It with These Changes The advertising landscape is changing. It may be time to evolve your local media sales…MarketronNovember 3, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Marketron NXT Feature Spotlight: Traffic System Integration Connects Linear and Digital Marketron NXT integrates with radio traffic systems, enabling linear and digital tactics on one proposal…MarketronOctober 31, 2023
Blog & ResourcesIndustry TrendsProduct & Support Radio Traffic Platforms: Why We’re Investing in and Innovating This Technology Learn why Marketron is investing in and innovating radio traffic platforms to ensure the industry…MarketronSeptember 14, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Digital Advertising Campaign Reporting Is a Key Feature Your Third-Party Digital Platform Should Include Digital advertising campaign reporting is a key feature for your third-party digital platform. Find out…MarketronJuly 25, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Outsourcing Digital Advertising to Agencies: 5 Reasons It’s Not a Sustainable Business Model Some media companies are outsourcing digital advertising to agencies. It seems easy but isn’t sustainable.…MarketronJuly 18, 2023
Blog & ResourcesFor Sales ManagersProduct & Support What’s the Real Quality of Your DSP Inventory? The quality of your DSP inventory could be lowering the performance of your customers’ advertising…MarketronJune 21, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Rising Operating Costs Hit Media Companies: Find Out How Modern Technology Can Reduce Expenses Media companies’ Q1 earnings reports cited rising operating costs. Explore how technology can reduce those…MarketronJune 8, 2023
Blog & ResourcesFor Sales ManagersProduct & Support The Connection Between Technology and Sales Win Rates: Are Disconnects Keeping You from More Success? Many things impact your sales win rates. Technology could be part of the problem. Find…MarketronMarch 27, 2023