Blog & ResourcesIndustry TrendsProduct & Support Why It’s Time to Restart Electronic Payment and Invoicing Adoption with Advertisers Electronic payment and invoicing adoption can be challenging. Ramping up efforts can improve cash flow…MarketronMay 31, 2024
Blog & ResourcesIndustry TrendsProduct & Support Surcharging FAQ: What Media Finance Professionals Need to Know Check out this surcharging FAQ list for answers to your questions about levying this fee…MarketronMay 29, 2024
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support How Can Radio Get a Bigger Share of Local Advertising Dollars? Radio receives a disproportionate amount of local advertising dollars compared to its reach and ROI.…MarketronMay 28, 2024
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Local Media Earnings Show Strong Q1, Leaning on Digital Ad Sales for Growth Q1 2024 earnings reports showed growth for local media organizations, mostly due to digital ad…MarketronMay 16, 2024
Blog & ResourcesFor Sales ManagersMarketron NewsProduct & Support Marketron NXT Feature Spotlight: Multiple Campaigns Per Tactic in One Proposal Marketron NXT now has multiple campaigns per tactic as an option for digital advertising proposals.…MarketronMay 10, 2024
Blog & ResourcesFor Sales ManagersIndustry Trends Local Media Digital Sales Commissions: Data and Trends for 2024 See what’s new in digital sales commissions. Review trends and data regarding commissions for local…MarketronMay 8, 2024
Blog & ResourcesIndustry TrendsProduct & Support Pre-Payments for Advertising Invoices: How It Works Sending pre-payment requests to advertisers electronically makes it easier to receive payment before advertising schedules…MarketronMay 3, 2024
Blog & ResourcesFor Sales ManagersIndustry Trends Should You Pivot from Digital Ad Sales Training to Hiring Digital-Only Sellers? Explore options for propelling your digital ad sales forward. You can upskill traditional sellers, hire…MarketronMay 1, 2024
Blog & ResourcesFor Sales ManagersIndustry Trends Radio Political Advertising: Why It Creates the Most Reach Explore how radio political advertising delivers the greatest reach for mass media. Inform political ad…MarketronApril 30, 2024
Blog & ResourcesIndustry Trends 2024 NAB Review: Trends and Insights for Local Media Explore insights and trends for local media from the 2024 NAB Show. Find out about…MarketronApril 26, 2024