Blog & ResourcesFor Sales ManagersProduct & Support Outsourcing Digital Advertising to Agencies: 5 Reasons It’s Not a Sustainable Business Model Some media companies are outsourcing digital advertising to agencies. It seems easy but isn’t sustainable.…MarketronJuly 18, 2023
Blog & ResourcesIndustry TrendsProduct & Support The Modern Traffic Department: How Optimized, Innovative Technology Meets Your Needs for Now and the Future Download our new e-book on the modern traffic department. Explore what a radio traffic system…MarketronJuly 12, 2023
Blog & ResourcesIndustry TrendsProduct & Support Monetizing O&O Streaming Audio with Marketron REV Learn how Marketron REV enables broadcast and media companies to monetize O&O streaming audio. Find…MarketronJuly 11, 2023
Blog & ResourcesProduct & Support ACH Electronic Payments Benefit You and Your Advertisers ACH electronic payments are an option for your advertisers. Find out why they are a…MarketronJuly 11, 2023
Blog & ResourcesIndustry Trends Political Digital Advertising 2024 Outlook: Be Ready to Capture This Revenue Candidates and PACs will spend billions on political digital advertising in 2024. Review projections and…MarketronJune 26, 2023
Blog & ResourcesIndustry Trends Radio Advertising Delivers Impact Across the Sales Funnel Radio advertising can be effective across the sales funnel, and your advertisers need to learn…MarketronJune 26, 2023
Blog & ResourcesFor Sales ManagersProduct & Support What’s the Real Quality of Your DSP Inventory? The quality of your DSP inventory could be lowering the performance of your customers’ advertising…MarketronJune 21, 2023
Blog & ResourcesFor Sales ManagersProduct & Support The Three Key Components for Third-Party Digital Sales Success For media companies to find success and revenue growth from third-party digital sales, they need…MarketronJune 15, 2023
Blog & ResourcesProduct & Support Why Your Electronic Payment Solution Needs Guest Checkout Features Find out about the benefits of guest checkout features for your electronic payment solution. It…MarketronJune 12, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Local TV Must Do More with Less with Technology to Bridge the Gap Local TV is striving to be more efficient in its operations. Dong more with less…MarketronJune 9, 2023