Blog & ResourcesFor Sales ManagersIndustry Trends The Gap Between Attention and Ad Spend Creates Opportunities for Local Media Sellers Attention and ad spend don’t always correlate. New data suggests opportunities for local media sellers…MarketronJanuary 2, 2024
Blog & ResourcesProduct & Support Are You Getting the Most of Your Radio Traffic Software? Your radio traffic software is the hub of operations. However, your platform may not be…MarketronDecember 21, 2023
Blog & ResourcesCase StudiesProduct & Support Case Study: PayNow Delivers Efficient Payment Workflows and Reduces Days Outstanding for Waterloo Media Waterloo Media adopted PayNow for electronic invoicing and payments, realizing efficiency and reduced days outstanding.…MarketronDecember 13, 2023
Blog & ResourcesFor Sales ManagersProduct & Support How Transparent Is Your Digital Advertising Reporting? 5 Areas It Should Cover Transparent digital advertising reporting is critical to explaining performance and gaining renewals. Find out what…MarketronDecember 8, 2023
Blog & ResourcesCase StudiesProduct & Support Case Study: Radio Mankato Wins Renewals with the Support of Marketron Third-Party Digital Platforms Learn how Radio Mankato uses Marketron third-party digital solutions to deliver high-performing ad campaigns and…MarketronDecember 8, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Marketron NXT and Integration Options: Connect Third-Party Digital with Other Applications Explore Marketron NXT third-party digital integration options. Find out how NXT connects to other platforms…MarketronNovember 30, 2023
Blog & ResourcesProduct & Support Is Your Traffic System Supporting Your Operations or Spinning You into Chaos? Download Is Your Radio Traffic System Supporting Your Operations or Spinning You into Chaos today.…MarketronNovember 27, 2023
Blog & ResourcesProduct & Support Marketron NXT Feature Spotlight: The Proposal Tool Improves Efficiency by Streamlining the Process Explore the Marketron NXT proposal tool. Learn how it streamlines the process and improves efficiency…MarketronNovember 10, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Low-Quality Impressions Are a Red Flag in Choosing a Third-Party Digital Solution Selecting a third-party digital solution requires much assessment. Low-quality impressions are a red flag to…MarketronNovember 8, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Is Your Local Media Sales Model Obsolete? Evolve It with These Changes The advertising landscape is changing. It may be time to evolve your local media sales…MarketronNovember 3, 2023