Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support The Role of Dynamic Pricing in the Broadcast Industry: A Q&A with Adam Lang Learn more about the role of dynamic pricing in the broadcast industry from expert Adam…MarketronFebruary 9, 2022
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Brand Safety and Combating Digital Advertising Fraud Download the brand safety and digital ad fraud white papers. Find key information and resources…MarketronFebruary 8, 2022
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support The Straight-Up Facts: Debunking Dynamic Pricing Myths Dynamic pricing in broadcast media sales can deliver more top-line revenue. In this post, we…MarketronFebruary 7, 2022
Blog & ResourcesFor Sales ManagersIndustry Trends Updating Your Digital Selling Strategy for 2022 Follow these ideas to update your digital selling strategy for 2022. A more targeted strategy…MarketronJanuary 14, 2022
Blog & ResourcesIndustry TrendsProduct & Support Monetizing Podcasts with Marketron Traffic Systems Learn about monetizing podcasts by using Marketron traffic systems. It’s an easy, effective way to…MarketronJanuary 12, 2022
Blog & ResourcesIndustry TrendsProduct & Support 2022 SMS Marketing Trends SMS marketing continues to be an engaging channel for audiences. Check out these 2022 SMS…MarketronJanuary 5, 2022
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Dynamic Pricing for TV Advertising: A Great Way to Maximize Revenue Dynamic pricing for TV advertising can be an excellent strategic direction for stations’ salespeople to…MarketronDecember 1, 2021
Blog & ResourcesFor Sales ManagersIndustry Trends How Yield Management Can Transform Broadcast Media Sales Explore how yield management can transform broadcast media sales, enabling you to maximize revenue on…MarketronNovember 5, 2021
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support How to Gain New Customers by Selling Third-Party Digital Advertising Selling third-party digital advertising is a natural extension for media salespeople. It can also help…MarketronOctober 26, 2021
Blog & ResourcesIndustry Trends Cybersecurity Best Practices for Media Companies: A Q&A with Greg Scasny Check out these cybersecurity best practices for media companies with recommendations from industry expert Greg…MarketronOctober 25, 2021