Blog & ResourcesProduct & Support Is Your Traffic System Supporting Your Operations or Spinning You into Chaos? Download Is Your Radio Traffic System Supporting Your Operations or Spinning You into Chaos today.…MarketronNovember 27, 2023
Blog & ResourcesProduct & Support Marketron NXT Feature Spotlight: The Proposal Tool Improves Efficiency by Streamlining the Process Explore the Marketron NXT proposal tool. Learn how it streamlines the process and improves efficiency…MarketronNovember 10, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Low-Quality Impressions Are a Red Flag in Choosing a Third-Party Digital Solution Selecting a third-party digital solution requires much assessment. Low-quality impressions are a red flag to…MarketronNovember 8, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Is Your Local Media Sales Model Obsolete? Evolve It with These Changes The advertising landscape is changing. It may be time to evolve your local media sales…MarketronNovember 3, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Marketron NXT Feature Spotlight: Traffic System Integration Connects Linear and Digital Marketron NXT integrates with radio traffic systems, enabling linear and digital tactics on one proposal…MarketronOctober 31, 2023
Blog & ResourcesIndustry TrendsProduct & Support Audio Ads Outperform Video for Attention and Recall: Using Both for Advertiser Campaigns Offers Maximum Results New data suggests audio ads outperform video. Using both tactics in a campaign for local…MarketronOctober 26, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support 6 Features Your Third-Party Digital Platform Needs to Execute Political Advertising Campaigns The 2024 election will bring lots of local ad dollars. Find out what features your…MarketronOctober 11, 2023
Blog & ResourcesIndustry TrendsProduct & Support The Impact of the Writers and Actors Strikes on TV Ad Revenue Get insights on how the writers and actors strikes have impacted TV ad revenue. Less…MarketronOctober 4, 2023
Blog & ResourcesProduct & Support Gain Transparency, Efficiency and Value with Radio and TV Ad Proposals in One System Learn how to gain efficiency, transparency and value with radio and TV ad proposals in…MarketronSeptember 28, 2023
Blog & ResourcesIndustry TrendsProduct & Support The Scatter Buy Situation: The Absence of New Programming Brings Extra Budget Dollars for Local TV Find out how local TV ad sales can get more national brand dollars with scatter…MarketronSeptember 21, 2023