Media company Ozark Marketing offers advertising options for customers in Missouri and Arkansas, including linear and digital. After realizing they wanted to provide a more robust advertising option, they needed a third-party digital advertising platform. Their initial solution wasn’t delivering the insight on targeting and more, leaving them unimpressed.
In mid-2021, they implemented Marketron NXT as their platform. Moving to NXT changed everything for the media company. They got the features they desired, the training they needed and more.
This case study explores how Ozark Marketing found success, increasing ad revenue and their customer base with NXT.