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Candidates and PACs will spend billions on political digital advertising in 2024. Review projections and…
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In 2024, local TV media sellers have an opportunity to capture more political dollars. It…
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New data reveals that linear TV outperforms all types of media. Find out how this…
MarketronMarch 16, 2023
Converged TV represents an opportunity for local TV broadcasters to help advertisers find audiences in…
MarketronJanuary 26, 2023
Kick off the new year with these strategies to grow your third-party digital sales in…
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Find out what addressable TV advertising is and how it’s changing the way advertisers purchase…
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Google delayed the end of third-party cookies in 2023, but media companies should still prepare…
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