Blog & ResourcesIndustry TrendsProduct & Support The Impact of the Writers and Actors Strikes on TV Ad Revenue Get insights on how the writers and actors strikes have impacted TV ad revenue. Less…MarketronOctober 4, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support CTV Advertising Is Exploding; Sell It with Marketron NXT CTV advertising is a fast-growing segment of local media sales. Explore how you can use…MarketronSeptember 14, 2023
Blog & ResourcesIndustry TrendsProduct & Support TV Advertisers Demand Common Linear and Digital Metrics: Explore the Challenges and Solutions TV advertisers want common linear and digital metrics. As the landscape has evolved, so has…MarketronJuly 24, 2023
Blog & ResourcesIndustry Trends Unique Ad Formats Drive Engagement in Streaming: How Broadcast TV Can Leverage Them A new study revealed new streaming ad formats perform better than others. Find out what…MarketronApril 17, 2023
Blog & ResourcesIndustry Trends Video Ad Spend to Increase 26% in 2022 with CTV as the Fastest-Growing Segment: Get Insights on How to Capture These Dollars Video ad spend is on track to grow 26% in 2022, with CTV being the…MarketronJune 29, 2022
Blog & ResourcesFor Sales ManagersIndustry Trends NAB 2022 Recap: A Look at Trending Topics from the Show NAB 2022 was a great success. Find out about all the trending topics from the…MarketronMay 10, 2022
Blog & ResourcesIndustry TrendsProduct & Support Monetizing Podcasts with Marketron Traffic Systems Learn about monetizing podcasts by using Marketron traffic systems. It’s an easy, effective way to…MarketronJanuary 12, 2022