Blog

Blog & Resources For Sales Managers Industry Trends Product & Support

Radio Sales Challenges Need Modern Solutions

Radio sales are facing unique challenges. There’s no easy solution, but modern technology provides strong…

MarketronAugust 8, 2025

Blog & Resources Industry Trends Product & Support

What Is Traffic Management as a Service?

Traffic management as a service offers a way to outsource operations to an experienced team…

MarketronAugust 7, 2025

Blog & Resources For Sales Managers Industry Trends

Midyear Local Digital Advertising Trends Revealed

Explore the midyear local digital advertising trends shaping the back part of the year in…

MarketronJuly 31, 2025

Blog & Resources

Campaign Performance Analytics Storytelling Guide

Gain insights on campaign performance analytics storytelling. Learn how to present data on advertising to…

MarketronJuly 23, 2025

Blog & Resources For Sales Managers Industry Trends

Radio Advertising Works, Delivering a $10 Return on Ad Spend and So Much More

Radio advertising works, and the data proves it. Use these notes and points to make…

MarketronJuly 22, 2025

Blog & Resources Industry Trends

Important Takeaways for Radio Streaming from Edison Research “Share of Ear”

Explore these important trends on radio streaming from the Edison Research Share of Ear Report.…

MarketronJuly 16, 2025

Blog & Resources Product & Support

Entering Credit Cards Manually vs. Guest Checkout: Why It Matters

Find out why manually entering credit cards for advertiser payments costs your station time and…

MarketronJuly 14, 2025

Blog & Resources Press Release Product & Support

Marketron and vCreative Announce New Integration, Bringing Efficiency, Reduced Errors and Streamlined Workflows to the Broadcast Industry

Marketron and vCreative announce new integration to deliver efficiency to the broadcast radio industry. Learn…

MarketronJuly 9, 2025

Blog & Resources Case Studies Product & Support

Case Study: Forever Media AE Says Reminder Tool Improves Payment Speed and Efficiency

Read the case study featuring Forever Media and their use of payment reminders in PayNow…

MarketronJuly 8, 2025

Blog & Resources Industry Trends

Radio Has the Listeners: How to Demonstrate the Value and ROI of Local Radio Advertising

Review the latest data on the ROI of local radio advertising to set the record…

MarketronJune 26, 2025