Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Are Outdated Technologies and Processes Causing Seller Turnover? Outdated technology and processes could be hindering seller performance and leading to seller turnover. Learn…MarketronMarch 13, 2023
Blog & ResourcesIndustry TrendsProduct & Support Selling Impressions vs. Ratings in Local TV Local TV advertising selling is primed for a disruption. Explore the difference between selling impressions…MarketronMarch 2, 2023
Blog & ResourcesProduct & Support Integrated vs. Non-Integrated Payment Workflows Find out the differences between integrated vs. non-integrated payment workflows in this infographic. Integrated workflows…MarketronFebruary 28, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Full-Funnel Advertising Is Easy with Marketron NXT Full-funnel advertising is easy with Marketron NXT. Your advertisers can reach customers throughout the customer…MarketronFebruary 24, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Improving Sales Efficiency with an Integrated Platform An integrated, comprehensive media sales platform accelerates sales efficiency. Find out about the value this…MarketronFebruary 21, 2023
Blog & ResourcesIndustry Trends How Will National Advertisers Leverage Local TV Advertising in 2023? National advertisers spend money on local TV advertising. Explore trends and ways to increase this…MarketronFebruary 15, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support New Infrastructure Spending Creates Job Demand: Help Trades with Recruitment Advertising Infrastructure spending will accelerate in 2023, but trades are struggling to staff. You can help…MarketronFebruary 10, 2023
Blog & ResourcesIndustry TrendsProduct & Support Local Digital Advertising: 6 Verticals to Focus on in 2023 Find out which verticals will be the best targets for local digital advertising sales. Forecasts…MarketronFebruary 7, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support The Value of Automation in a TV Sales Platform: Pay for Performance, Multimarket Proposals and Rates Automation is valuable for local TV ad sellers. A TV sales platform that enables this…MarketronFebruary 6, 2023
Blog & ResourcesIndustry TrendsProduct & Support Local Converged TV: Help Advertisers Follow the Audience and Grow Revenue Converged TV represents an opportunity for local TV broadcasters to help advertisers find audiences in…MarketronJanuary 26, 2023