Blog & ResourcesFor Sales ManagersProduct & Support Digital Advertising Campaign Reporting Is a Key Feature Your Third-Party Digital Platform Should Include Digital advertising campaign reporting is a key feature for your third-party digital platform. Find out…MarketronJuly 25, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Outsourcing Digital Advertising to Agencies: 5 Reasons It’s Not a Sustainable Business Model Some media companies are outsourcing digital advertising to agencies. It seems easy but isn’t sustainable.…MarketronJuly 18, 2023
Blog & ResourcesFor Sales ManagersProduct & Support What’s the Real Quality of Your DSP Inventory? The quality of your DSP inventory could be lowering the performance of your customers’ advertising…MarketronJune 21, 2023
Blog & ResourcesFor Sales ManagersProduct & Support The Three Key Components for Third-Party Digital Sales Success For media companies to find success and revenue growth from third-party digital sales, they need…MarketronJune 15, 2023
Blog & ResourcesIndustry Trends TV Ads’ “Halo Effect” Drives Online Traffic for SMBs New data illustrates that TV ads have a “halo effect” for driving more online traffic.…MarketronJune 2, 2023
Blog & ResourcesFor Sales ManagersIndustry Trends 2023 NAB Show Recap: Trends and Insights for Local Media Sellers Check out our NAB 2023 recap with insights and trends for local media sellers. Explore…MarketronApril 24, 2023
Blog & ResourcesFor Sales ManagersProduct & Support The Connection Between Technology and Sales Win Rates: Are Disconnects Keeping You from More Success? Many things impact your sales win rates. Technology could be part of the problem. Find…MarketronMarch 27, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Full-Funnel Advertising Is Easy with Marketron NXT Full-funnel advertising is easy with Marketron NXT. Your advertisers can reach customers throughout the customer…MarketronFebruary 24, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support New Infrastructure Spending Creates Job Demand: Help Trades with Recruitment Advertising Infrastructure spending will accelerate in 2023, but trades are struggling to staff. You can help…MarketronFebruary 10, 2023
Blog & ResourcesCase StudiesProduct & Support Case Study: Hub City Radio Wins Six-Figure Digital Account Using Marketron NXT In this case study, find out how Hub City Radio won a six-figure third-party digital…MarketronJanuary 13, 2023