Blog & ResourcesIndustry Trends Brands Are Investing More in Traditional Local Advertising: Find Out Why and How to Capture These Dollars Brands are returning to traditional advertising. Learn how to capture their local advertising spend on…MarketronNovember 3, 2023
Blog & ResourcesIndustry TrendsProduct & Support Audio Ads Outperform Video for Attention and Recall: Using Both for Advertiser Campaigns Offers Maximum Results New data suggests audio ads outperform video. Using both tactics in a campaign for local…MarketronOctober 26, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support CTV Advertising Is Exploding; Sell It with Marketron NXT CTV advertising is a fast-growing segment of local media sales. Explore how you can use…MarketronSeptember 14, 2023
Blog & ResourcesFor Sales ManagersIndustry Trends 2023 Local Ad Revenue Revised Projections: What Local Media Sellers Need to Know Review the updated 2023 local ad revenue projections from BIA. Learn what these changes mean…MarketronJuly 28, 2023
Blog & ResourcesIndustry Trends Why Local Advertising Creative Needs More Empathy: Helping Advertisers Connect with Audiences Local advertising creative should connect companies with customers through empathy. Check out these tips on…MarketronMay 18, 2023
Blog & ResourcesIndustry Trends How Will National Advertisers Leverage Local TV Advertising in 2023? National advertisers spend money on local TV advertising. Explore trends and ways to increase this…MarketronFebruary 15, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support 6 Ways to Grow Third-Party Digital Sales in 2023 Kick off the new year with these strategies to grow your third-party digital sales in…MarketronJanuary 2, 2023