Press Release Marketron Announces Promotion of Jimshade Chaudhari to CEO; Acquisition of Marketron REV by Imagine Communications Read more about Marketron’s promotion of Jimshade Chaudhari to CEO and the acquisition of Marketron…MarketronJanuary 16, 2024
Blog & ResourcesProduct & Support Gain Transparency, Efficiency and Value with Radio and TV Ad Proposals in One System Learn how to gain efficiency, transparency and value with radio and TV ad proposals in…MarketronSeptember 28, 2023
Blog & ResourcesFor Sales ManagersProduct & Support 4 Ways Marketron REV Propels Success for Enterprise Media Companies Explore how Marketron REV propels success for enterprise media companies. The comprehensive sales platform has…MarketronAugust 28, 2023
Blog & ResourcesIndustry Trends TV Households vs. TV-Accessible Households: What’s the Difference, and Why Does It Matter in Measurement? Find out the difference between TV households and TV-accessible households and why this change matters…MarketronAugust 15, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Using Data to Understand Seller Performance and Pipelines in Local TV Sales Learn how to use data to understand performance and pipelines in local TV sales. This…MarketronAugust 9, 2023
Blog & ResourcesIndustry TrendsProduct & Support Monetizing O&O Streaming Audio with Marketron REV Learn how Marketron REV enables broadcast and media companies to monetize O&O streaming audio. Find…MarketronJuly 11, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Rising Operating Costs Hit Media Companies: Find Out How Modern Technology Can Reduce Expenses Media companies’ Q1 earnings reports cited rising operating costs. Explore how technology can reduce those…MarketronJune 8, 2023
Blog & ResourcesFor Sales ManagersIndustry Trends The Evolution and Resilience of the Broadcast Media Industry: From Dinosaurs to Birds The broadcast and media industry is evolving as consumption changes. Learn how technology enables the…MarketronJune 7, 2023
Blog & ResourcesFor Sales ManagersProduct & Support Preferred Times to Narrow Dayparts: Make Data-Driven Decisions to Meet Advertiser Requirements Learn about Marketron REV capabilities regarding narrowing dayparts by preferred times for OTA spots. This…MarketronMay 30, 2023
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Want to Earn More Political Ad Dollars in 2024? Upgrade Your Technology Now In 2024, local TV media sellers have an opportunity to capture more political dollars. It…MarketronApril 14, 2023