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Blog & Resources For Sales Managers Product & Support

How Data Supports Better Pipeline Management

The key to better pipeline management for sales organizations is data. Without easy access to…

MarketronAugust 1, 2022

Blog & Resources Product & Support

Improve Visibility and Scalability by Merging Disparate Systems with Integrations

Disparate systems used by media companies impact scalability and visibility. Find out how to remove…

MarketronJuly 26, 2022

Blog & Resources Industry Trends

TV Advertising Is the Top Influencer in the Purchase Funnel

New data reveals that TV advertising is the top influencer at all stages of the…

MarketronJuly 21, 2022

Blog & Resources Case Studies Product & Support

Case Study: Marketron Integrated Media Specialist Empowers NRG Media to Triple Their Third-Party Digital Ad Revenue

Find out how NRG Media was able to triple third-party digital ad revenue with support…

MarketronJuly 18, 2022

How to Integrate Digital and Radio Sales

Blog & Resources For Sales Managers Product & Support

Integrating Digital and Radio Sales: What Does Success Look Like?

Does your sales team effectively integrate digital and radio sales? Find out what success looks…

MarketronJuly 15, 2022

Blog & Resources For Sales Managers Industry Trends Product & Support

As Traditional Media Ad Revenue Dwindles, Digital Fills the Gap for Broadcast Sellers

As traditional media ad revenue dwindles, broadcast sellers can fill the gap with third-party digital.…

MarketronJuly 12, 2022

Multifactor authentication, MFA, security, multi-factor, two-factor, two factor, what is, what is MFA

Blog & Resources Product & Support

What Multifactor Authentication Is and Why It Matters

Wondering what multifactor authentication is and why it matters? We explain MFA in this post…

MarketronJuly 7, 2022

Blog & Resources Industry Trends

Political Advertising Strategies for Media Sellers: Q&A

As a follow-up to our political advertising webinar, here are more political advertising strategies for…

MarketronJuly 7, 2022

Blog & Resources For Sales Managers Industry Trends Product & Support

Ad Spot Pricing Optimization: Automation vs. Data Scientists

In the pursuit of ad spot pricing optimization, broadcasters have the choice of automation or…

MarketronJuly 7, 2022

Blog & Resources Industry Trends

Data Reveals Radio Listeners Have High Purchase Intent, Proving the Importance of the Channel

New data on AM/FM radio listeners reports that this group has high purchase intent. That’s…

MarketronJune 29, 2022

How Data Supports Better Pipeline Management

Improve Visibility and Scalability by Merging Disparate Systems with Integrations

TV Advertising Is the Top Influencer in the Purchase Funnel

Case Study: Marketron Integrated Media Specialist Empowers NRG Media to Triple Their Third-Party Digital Ad Revenue

Integrating Digital and Radio Sales: What Does Success Look Like?

As Traditional Media Ad Revenue Dwindles, Digital Fills the Gap for Broadcast Sellers

What Multifactor Authentication Is and Why It Matters

Political Advertising Strategies for Media Sellers: Q&A

Ad Spot Pricing Optimization: Automation vs. Data Scientists

Data Reveals Radio Listeners Have High Purchase Intent, Proving the Importance of the Channel

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