technology Archives - Marketron Broadcast Solutions

Blog & Resources Industry Trends Product & Support

Ask the Expert: How Does Technology Help Traffic Managers?

In this Ask the Expert, Marcia Chase describes how evolving technology helps traffic managers be…

MarketronMay 9, 2025

Blog & Resources For Sales Managers Industry Trends Product & Support

4 Strategies for Improving Digital Advertising Margins

Learn about actionable strategies to improve digital advertising margins. Ensure revenue translates to profits.

MarketronFebruary 19, 2025

Blog & Resources Industry Trends Product & Support

Tips on Managing Collections with Smart Technology

Learn how smart technology can help radio stations with managing collections for past due advertising…

MarketronJanuary 29, 2025

Blog & Resources Product & Support

WTH Is an API? The Simple Guide to APIs

Find out what APIs are, how they work, their benefits and more. By leveraging APIs,…

MarketronOctober 2, 2024

Blog & Resources For Sales Managers Industry Trends

The Gap Between Attention and Ad Spend Creates Opportunities for Local Media Sellers

Attention and ad spend don’t always correlate. New data suggests opportunities for local media sellers…

MarketronJanuary 2, 2024

Blog & Resources For Sales Managers Industry Trends Product & Support

Is Your Local Media Sales Model Obsolete? Evolve It with These Changes

The advertising landscape is changing. It may be time to evolve your local media sales…

MarketronNovember 3, 2023

Blog & Resources Industry Trends Product & Support

Radio Traffic Platforms: Why We’re Investing in and Innovating This Technology

Learn why Marketron is investing in and innovating radio traffic platforms to ensure the industry…

MarketronSeptember 14, 2023

Blog & Resources For Sales Managers Product & Support

Third-Party Digital Platform Comparison: 7 Ways for Radio Stations to Evaluate Technology Options

Review this infographic featuring a third-party digital comparison. Learn about the features you want in…

MarketronAugust 28, 2023

Blog & Resources For Sales Managers Industry Trends Product & Support

Local TV Must Do More with Less with Technology to Bridge the Gap

Local TV is striving to be more efficient in its operations. Dong more with less…

MarketronJune 9, 2023

Blog & Resources For Sales Managers Industry Trends Product & Support

Rising Operating Costs Hit Media Companies: Find Out How Modern Technology Can Reduce Expenses

Media companies’ Q1 earnings reports cited rising operating costs. Explore how technology can reduce those…

MarketronJune 8, 2023

technology

Ask the Expert: How Does Technology Help Traffic Managers?

4 Strategies for Improving Digital Advertising Margins

Tips on Managing Collections with Smart Technology

WTH Is an API? The Simple Guide to APIs

The Gap Between Attention and Ad Spend Creates Opportunities for Local Media Sellers

Is Your Local Media Sales Model Obsolete? Evolve It with These Changes

Radio Traffic Platforms: Why We’re Investing in and Innovating This Technology

Third-Party Digital Platform Comparison: 7 Ways for Radio Stations to Evaluate Technology Options

Local TV Must Do More with Less with Technology to Bridge the Gap

Rising Operating Costs Hit Media Companies: Find Out How Modern Technology Can Reduce Expenses

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