Blog & ResourcesFor Sales ManagersIndustry Trends Optimizing Spot TV Webinar: What We Learned In this post, Marketron reviews learnings from the TVNewsCheck Optimizing Spot TV in a Non-Election…MarketronNovember 28, 2022
Blog & ResourcesCase StudiesProduct & Support Case Study: Nebraska Rural Radio Association Scales Third-Party Digital Selling Across Markets, Fulfilling Clients’ Ad Needs and Driving Revenue Nebraska Rural Radio Association uses Marketron NXT to scale third-party digital ad selling across markets,…MarketronNovember 28, 2022
Press Release Marketron Introduces Real-Time Avails and Automated Priority Rate Card Functions for Marketron REV Platform Read about Marketron REV’s new avails and priority rate card functions, built to save broadcast…MarketronNovember 15, 2022
Blog & ResourcesFor Sales ManagersIndustry Trends Why O&O and Third-Party Digital Are Complementary, Not Competition Learn why O&O and third-party digital ad sales are complementary, not competition. Offering more tactics…MarketronNovember 14, 2022
Blog & ResourcesFor Sales ManagersIndustry Trends Dynamic Pricing: The Real-Time Component of Yield Management Dynamic pricing is the real-time component of yield management. Find out why it’s so valuable…MarketronNovember 14, 2022
Blog & ResourcesIndustry Trends Trends in Sports Betting Advertising: What Does the Playing Field Look Like in 2023? Learn about the latest sports betting advertising trends. It’s an attractive category for digital and…MarketronNovember 14, 2022
Blog & ResourcesCase StudiesProduct & Support Case Study: Doxa Wave Leverages Traffic System Training to Reduce Costs and Accelerate Proficiency Doxa Wave relies on Marketron traffic experts to support new users, helping the company reduce…MarketronNovember 8, 2022
Blog & ResourcesFor Sales ManagersIndustry Trends Recruitment Advertising Q&A: More Insights from Experts Marketron answers more recruitment advertising questions from attendees of our recent Hiring Minds webinar. Get…MarketronNovember 4, 2022
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Gambling Digital Ads: Bet on This Category to Drive Revenue Gambling digital ads can create a new revenue stream for your station. Find out how…MarketronOctober 31, 2022
Blog & ResourcesCase StudiesProduct & Support Case Study: Lost Coast Communications Extends Reach and Targeting for Local Advertisers with Marketron NXT Lost Coast Communications extends reach and targeting for local advertisers with Marketron NXT third-party digital.…MarketronOctober 31, 2022