Blog & Resources Archives - Page 20 of 30 - Marketron Broadcast Solutions

Blog & Resources For Sales Managers Industry Trends

Optimizing Spot TV Webinar: What We Learned

In this post, Marketron reviews learnings from the TVNewsCheck Optimizing Spot TV in a Non-Election…

MarketronNovember 28, 2022

Blog & Resources Case Studies Product & Support

Case Study: Nebraska Rural Radio Association Scales Third-Party Digital Selling Across Markets, Fulfilling Clients’ Ad Needs and Driving Revenue

Nebraska Rural Radio Association uses Marketron NXT to scale third-party digital ad selling across markets,…

MarketronNovember 28, 2022

Blog & Resources For Sales Managers Industry Trends

Why O&O and Third-Party Digital Are Complementary, Not Competition

Learn why O&O and third-party digital ad sales are complementary, not competition. Offering more tactics…

MarketronNovember 14, 2022

Blog & Resources For Sales Managers Industry Trends

Dynamic Pricing: The Real-Time Component of Yield Management

Dynamic pricing is the real-time component of yield management. Find out why it’s so valuable…

MarketronNovember 14, 2022

Blog & Resources Industry Trends

Trends in Sports Betting Advertising: What Does the Playing Field Look Like in 2023?

Learn about the latest sports betting advertising trends. It’s an attractive category for digital and…

MarketronNovember 14, 2022

Blog & Resources Case Studies Product & Support

Case Study: Doxa Wave Leverages Traffic System Training to Reduce Costs and Accelerate Proficiency

Doxa Wave relies on Marketron traffic experts to support new users, helping the company reduce…

MarketronNovember 8, 2022

Blog & Resources For Sales Managers Industry Trends

Recruitment Advertising Q&A: More Insights from Experts

Marketron answers more recruitment advertising questions from attendees of our recent Hiring Minds webinar. Get…

MarketronNovember 4, 2022

Blog & Resources For Sales Managers Industry Trends Product & Support

Gambling Digital Ads: Bet on This Category to Drive Revenue

Gambling digital ads can create a new revenue stream for your station. Find out how…

MarketronOctober 31, 2022

Blog & Resources Case Studies Product & Support

Case Study: Lost Coast Communications Extends Reach and Targeting for Local Advertisers with Marketron NXT

Lost Coast Communications extends reach and targeting for local advertisers with Marketron NXT third-party digital.…

MarketronOctober 31, 2022

Blog & Resources Industry Trends

What Your Advertisers Need to Know About Gen Z Buyers

Gen Z buyers are becoming a powerful demographic. Find out what your advertisers need to…

MarketronOctober 24, 2022

Blog & Resources

Optimizing Spot TV Webinar: What We Learned

Case Study: Nebraska Rural Radio Association Scales Third-Party Digital Selling Across Markets, Fulfilling Clients’ Ad Needs and Driving Revenue

Why O&O and Third-Party Digital Are Complementary, Not Competition

Dynamic Pricing: The Real-Time Component of Yield Management

Trends in Sports Betting Advertising: What Does the Playing Field Look Like in 2023?

Case Study: Doxa Wave Leverages Traffic System Training to Reduce Costs and Accelerate Proficiency

Gambling Digital Ads: Bet on This Category to Drive Revenue

Case Study: Lost Coast Communications Extends Reach and Targeting for Local Advertisers with Marketron NXT

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